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Monday, 16 February 2009 13:53 |
Posted February 13, 2009
It has been a spectacular full moon these recent nights. Makes me want to dance in a moonlit clearing in the forest as our ancestors must have. Do you ever feel that way?
As mentioned in an earlier entry, we just finished a big project and the end result is a fabulous, wonderful toy and the result of a great team effort. Individually we are ordinary - putting our pants on one leg at a time - but together we can be extraordinary.
For many, many years we here at Lund and Company Invention have worked as a group, a collection of people occupying and using the same workspace, but something happened when we began on products such as Baby Go Boom, Tumbletime Tigger, and others. We discovered Teamwork and we became a Team.
Because these products were mechanical and the mechanisms precisely controlled by electronics, and because we needed scripting and play patterns that would make them engaging and fun to play with, their development required the time and talents of several people. For the first time I saw the power of Teamwork. It is invisible to the naked eye, tasteless, and clear, but very real, and extraordinarily powerful. It is hard to define, but you will know when it is there. Teamwork yields results not possible any other way.
One hallmark of teamwork is a generosity of spirit, a willingness to help the team however and whenever needed. I can recall a crystal clear example when, on a Friday afternoon, as the team was continuing work on a product that would likely go on through the weekend, another team member whose talents were not essential at this stage of the project, stopped to ask that they call him in anytime over the weekend if his assistance would be helpful.
Many of our very best products have been the result of team effort. TMX Elmo was another great product that resulted from heroic team efforts. We worked very closely with the Elmo team at Fisher Price. Together we created a product that amazed and delighted, and one that even I didn’t believe was possible at the outset. Teamwork produces miracles. You can’t buy it, or acquire it - it must be created.
If you can share any of your thoughts on teamwork, I would love to hear about your experiences.
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Bruce Lund, Founder
Lund and Company Invention, L.L.C.
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